Masters’ Union: A Comprehensive Interview Preparation Guide to Success

Masters’ Union is a modern business school based in Gurugram, India, founded in 2020 and built around an industry-led pedagogy where courses are taught by CXOs, founders, investors, and senior practitioners. Located in one of India’s most dynamic business districts, the institution emphasizes hands-on learning through live projects, consulting sprints, and capstone engagements with companies. Its flagship Post Graduate Programme in Technology and Business Management (PGP-TBM), an Undergraduate Programme in Technology and Business Management (UGP-TBM), and practitioner-led executive programmes (MasterCamp) integrate management with technology, data, product, and finance.

The school differentiates itself through studio-style classrooms, practitioner faculty, and strong corporate immersion, aiming to bridge academic learning with real-world outcomes. By aligning curriculum with current market needs and prioritizing experiential learning, Masters’ Union has become a notable name in India’s higher education landscape for learners seeking business education infused with technology and entrepreneurship.

This comprehensive guide provides essential insights into Masters’ Union's operations, culture, and recruitment process, equipping readers with the knowledge needed to excel in interviews and understand the company's strategic direction.

1. Company Overview

About Masters’ Union

Masters’ Union is a practitioner-led business school headquartered in Gurugram, India. It focuses on integrating business education with technology, analytics, and entrepreneurship through programs designed and delivered by industry leaders.

With live client projects, consulting sprints, internships, and capstones embedded into the curriculum, learners gain applied exposure across domains such as product, finance, data, marketing, and strategy. The institution’s model emphasizes industry relevance, contemporary tools, and job-readiness, combining academic rigor with real-world practice.

Company History

Trace Masters’ Union's evolution through key periods, highlighting major transformations and growth phases.

• 2020: Masters' Union was established and launched its first PGP TBM cohort with founding faculty.
• 2021: The first cohort graduated, the debut placement report was released, and an international recruitment took place at Google Dublin.
• 2022: The second campus was launched, the flagship undergraduate program began, and the PGP RISE program was introduced.
• 2023: Masters' Union held its first Demo Day and appointed Manoj Kohli as Chairperson.
• 2024: The team expanded to over 300 members, the second UG cohort was welcomed, and a major industry–academia collaboration with PwC India was launched.

Key Milestones in Masters’ Union History

Critical achievements that shaped Masters’ Union's trajectory and market position.

2. Mission, Vision, and Values

Core principles and strategic direction sourced directly from Masters’ Union's official website.

Mission

This mission means the institution strives to become a globally recognized leader in education by constantly improving teaching methods and internal processes to ensure exceptional growth and development for learners.

Vision

This vision means the institution aims to create and refine an education system that helps every individual develop to their highest potential.

3. Comprehensive Product and Service Offerings

Masters’ Union offers practitioner-led degree programmes and executive education that combine management with technology, analytics, product, and finance. Its portfolio includes a postgraduate programme, an undergraduate programme, and cohort-based MasterCamp bootcamps, all emphasizing live projects, capstones, and close industry immersion.

1. Post Graduate Programme in Technology & Business Management (PGP-TBM)

A practitioner-led postgraduate programme that blends business, technology, and management, delivered through live lectures by industry experts, applied projects, and capstone engagements with companies.

• Core Curriculum: Integrated courses across strategy, product, finance, analytics, and leadership, designed to align with current industry practices and tools.
• Domain Tracks & Specialisations: Elective pathways in areas such as product management, data/analytics, marketing, and finance to tailor learning to career goals.
• Industry Immersions & Capstones: Live projects, consulting sprints, and capstone assignments executed with partner companies for real-world problem solving.

2. Undergraduate Programme in Technology & Business Management (UGP-TBM)

A multi-year undergraduate programme that merges computer science, quantitative skills, and business fundamentals with hands-on industry exposure and projects.

• Foundational & Advanced Coursework: Structured learning in programming, data, economics, accounting, and strategy, taught with a practice-first orientation.
• Internships & Practicums: Industry practicums and internships integrated into the academic calendar to build practical experience and portfolio outcomes.
• Capstone & Innovation Labs: Start-up and product labs culminating in capstone projects addressing real business or technical challenges.

3. Executive Education & MasterCamp

Cohort-based, practitioner-led bootcamps designed for upskilling in contemporary domains, featuring live classes, case-based learning, and applied projects.

• MasterCamp in Product Management: Covers product thinking, discovery, delivery, analytics, and stakeholder management with applied casework.
• MasterCamp in Data Science: Focuses on data analysis, machine learning fundamentals, and business applications using current industry toolchains.
• MasterCamp in Marketing & Growth: Emphasizes performance marketing, growth experimentation, and attribution with hands-on campaigns and tools.

4. Corporate Engagement & Career Services

Services designed to connect learners with employers through structured preparation, projects, and on-campus engagement.

• Career Accelerator: Career coaching, resume and interview preparation, and portfolio guidance aligned with target roles.
• Live Projects & Consulting Sprints: Short-format engagements solving real business problems with industry partners.
• Corporate Partnerships & On-Campus Engagements: Company talks, workshops, and recruiting events facilitating industry immersion and hiring pathways.

4. Key Competitors of Masters’ Union:

Masters’ Union operates in India’s premium management education market alongside established schools such as the Indian School of Business (ISB), IIM Ahmedabad, IIM Bangalore, XLRI Jamshedpur, and MDI Gurgaon. These institutions compete on admissions selectivity, curriculum and pedagogy, faculty reputation, executive education, and placement outcomes, challenging Masters’ Union to differentiate through industry-immersive learning and career results.

1. Indian School of Business (ISB)

ISB is a private business school with campuses in Hyderabad and Mohali, offering one-year and modular postgraduate management programmes and executive education; it competes for high-calibre candidates and top corporate placements.

• Overview: Private management institution with campuses in Hyderabad (Gachibowli) and Mohali.
• Services: Post Graduate Programme in Management (PGP), PGPpro, PGPmax, Advanced Management Programmes, and open/custom executive education.
• Market Position: Widely regarded as a leading Indian business school with strong industry linkages and recruitment outcomes.

2. Indian Institute of Management Ahmedabad (IIM Ahmedabad)

IIM Ahmedabad is a public, autonomous institute offering flagship MBA-equivalent programmes, executive education, and doctoral studies; it attracts highly competitive applicants and recruiters nationwide.

• Overview: Public autonomous management institute located in Ahmedabad, Gujarat.
• Services: PGP (MBA), PGPX (one-year MBA for executives), doctoral programmes, and executive education.
• Market Position: Top-tier Indian business school with strong academic reputation and employer demand.

3. Indian Institute of Management Bangalore (IIM Bangalore)

IIM Bangalore is a public, autonomous business school offering postgraduate, executive, and doctoral programmes; it competes for elite students, faculty, and corporate partnerships.

• Overview: Public autonomous management institute based in Bengaluru, Karnataka.
• Services: PGP (MBA), EPGP (one-year MBA), doctoral programmes, and executive education.
• Market Position: Leading Indian B-school known for research, entrepreneurship ecosystem, and strong placements.

4. XLRI – Xavier School of Management

XLRI is a private management school with campuses in Jamshedpur and Delhi-NCR, known for business management and human resources programmes; it competes on legacy, curriculum strength, and recruiter relationships.

• Overview: Private, Jesuit-run management institute headquartered in Jamshedpur, with an additional Delhi-NCR campus.
• Services: PGDM (Business Management, Human Resource Management), executive programmes, and fellow/doctoral programmes.
• Market Position: Among India’s oldest management schools, recognized for HR and general management.

5. Management Development Institute (MDI) Gurgaon

MDI Gurgaon is a private business school in the NCR offering full-time and executive postgraduate programmes; it competes for applicants and placements in consulting, finance, and technology roles.

• Overview: Private management institute located in Gurugram, Haryana.
• Services: PGPM, PGP-HRM, PGP-IM, executive education, and doctoral (FPM/EFPM) programmes.
• Market Position: Established NCR-based B-school with strong corporate engagement and recruiter network.

5. Corporate Social Responsibility (CSR):

Masters’ Union demonstrates its commitment to social impact through comprehensive Corporate Social Responsibility programs. The company's initiatives span environmental sustainability, community development, education, and social welfare, reflecting its dedication to creating positive change beyond business operations.

6. Career Opportunities at Masters’ Union

Masters’ Union offers diverse career paths across its global operations, providing opportunities for professionals at various stages of their careers. The company's commitment to talent development and inclusive growth creates an environment where individuals can build meaningful and impactful careers.

Job Profiles and Departments

Explore the wide range of professional opportunities available across Masters’ Union's organizational structure:

• Admissions & Outreach: Manages the end-to-end admissions lifecycle across programs, including prospect engagement, counseling, application evaluation, selection processes, and yield. Roles often work with CRMs and analytics to track funnels, organize info sessions/webinars, and build partnerships with universities and communities. Skills: stakeholder management, data-driven decision-making, communication, and compliance. Growth paths include senior admissions leadership, partnerships, and enrollment strategy.
• Academic Program Management: Oversees academic operations and learner experience-coordinating timetables, faculty (industry practitioners/“Masters”), assessments, capstones, and quality assurance. Roles interface with curriculum teams to operationalize courses, ensure academic rigor, and drive feedback loops. Skills: project management, academic operations, scheduling, and learner success. Career progression to program leadership and academic operations strategy.
• Career Services & Corporate Partnerships: Builds and manages employer relationships for live projects, internships, and full-time roles; runs placement cycles, career coaching, and alumni engagement. Responsibilities include outreach, account management, industry events, and employer branding. Skills: corporate relations, consultative selling, analytics-driven reporting, and coaching. Growth tracks include corporate partnerships leadership and institutional employer strategy.
• Marketing, Brand & Communications: Drives brand storytelling and growth through content, social media, PR, events, and performance marketing. Teams manage campaigns, websites, webinars, and community initiatives to reach prospective learners and partners. Skills: copywriting, design coordination, SEO/SEM, analytics, and event execution. Progression into growth leadership, brand management, and integrated communications.
• Technology & Product (EdTech): Builds and maintains digital platforms supporting admissions, learning, assessments, and career services. Roles span product management, software engineering, data analytics, QA, and automation. Skills: product discovery, UX, full-stack development, API integrations, and data pipelines. Career paths include product leadership, platform architecture, and data strategy.
• Campus Operations & Student Experience: Runs campus facilities, timetabling logistics, vendor management, student affairs, and large-format events such as masterclasses and career fairs. Ensures policy compliance and a high-quality on-campus experience. Skills: operations, procurement, budgeting, risk management, and service excellence. Growth into campus leadership, events strategy, and student experience design.

Growth and Development Opportunities

Masters’ Union invests significantly in employee development through structured programs and initiatives:

• Mentorship and Practitioner Exposure: Employees collaborate closely with industry practitioners who teach and mentor at Masters’ Union, enabling continuous learning through real-world projects, masterclasses, and events that mirror industry practices.
• Leadership Pathways in a High-Growth Environment: Fast-growing programs and initiatives create accelerated ownership opportunities in admissions, academics, corporate partnerships, technology, and operations, with clear pathways to lead teams and new initiatives.
• Cross-Functional Projects and Mobility: New program launches, global immersions, hackathons, and industry events offer cross-functional exposure, allowing talent to rotate across functions and build breadth in product, ops, and learner success.
• Innovation and Entrepreneurship: Teams are encouraged to prototype new academic formats, digitize workflows, and pilot industry collaborations-cultivating an innovation mindset in pedagogy, platforms, and partnerships.
• Inclusive Culture and Employee Wellbeing: Emphasis on collaborative ways of working, feedback-driven improvement, and a learner-first ethos fosters inclusion and supports professional growth alongside a balanced, purpose-driven work environment.

7. Future Outlook and Strategic Plans

This section presents Masters’ Union's official strategic direction based on investor presentations, press releases, and sustainability reports. All information is sourced from verified company communications and reflects confirmed initiatives and goals.

Masters’ Union's future strategy is structured around key focus areas designed to align with global market trends and industry evolution:

1. Industry-Integrated, Tech-Forward Learning

Masters’ Union prioritizes a practitioner-led, technology-infused approach to business education. Official communications consistently emphasize instruction by seasoned industry leaders (“Masters”), project-based learning with real companies, and curricula that blend business with technology disciplines such as analytics, product, and emerging technologies.

The strategic direction centers on scaling experiential pedagogy, strengthening employer collaboration, and expanding digital enablement across the learner journey-from admissions and learning to career services. This pillar also focuses on continuously refreshing course content to reflect evolving industry roles, ensuring graduates demonstrate job-ready skills and measurable outcomes across internships, capstones, and placements.

• Delivery by industry practitioners across core business and technology subjects, with live company projects embedded in curricula
• Curriculum refresh to deepen coverage in analytics, product, and technology-enabled business roles
• Ongoing partnerships with employers for masterclasses, practicums, and recruitment-facing events
• Expanded use of digital platforms to streamline admissions, learning workflows, assessments, and career support

2. Program and Market Expansion

The institution continues to grow its program portfolio to serve multiple learner segments-undergraduates, postgraduates, and working professionals-through on-campus and short-format offerings. Strategic expansion plans emphasize deeper employer integration, broader national outreach, and higher-cohort scalability while preserving selective admissions and outcomes-focused delivery. The market strategy also includes developing formats that meet evolving employer demand for technology-literate business talent.

• Scaling of flagship postgraduate and undergraduate cohorts at the Gurugram campus
• Growth of short-format and executive offerings that align with in-demand roles and skills
• Strengthened corporate collaborations for projects, internships, and campus engagements
• Targeted outreach to early-career learners and working professionals across key Indian metros

3. Pedagogical Innovation and EdTech Platforms

Innovation is anchored in evolving pedagogy and the supporting technology stack. The focus includes modular course design, competency-based assessment, and scaled delivery of experiential learning. Platform investments aim to improve classroom-to-career visibility, automate academic operations, and provide data-driven insights for learners and faculty. Partnerships with industry experts and guest instructors remain central to refreshing content and contextualizing learning to current market needs.

• Continual enhancement of learning platforms, assessment workflows, and learner analytics
• Regular launch and iteration of courses and capstones mapped to emerging roles
• Structured collaborations with practitioners for co-designed content and masterclasses
• Ongoing development of intellectual property in courseware and experiential formats

4. Talent and Practitioner Faculty Network

A key priority is expanding and deepening the community of practitioner-faculty while building strong internal teams across admissions, academics, marketing, technology, operations, and career services. The strategy emphasizes recruiting leaders with proven industry credentials, enabling continuous upskilling, and fostering a culture that values learner outcomes, collaboration, and innovation.

• Ongoing recruitment of practitioner-faculty (“Masters”) with current industry expertise
• Team expansion across student-facing and platform-building functions
• Skill development aligned to data, product, and digital operations for staff
• Collaborative, outcomes-first ways of working across academic and corporate-facing teams

5. Financial and Operational Discipline

Operational focus centers on scalable processes, data-driven decision-making, and prudent capital allocation to sustain program quality and learner outcomes while growing cohorts and offerings. As a private institution, the organization prioritizes reinvestment into pedagogy, practitioner engagement, and platforms.

• Prioritization of investments that enhance academic quality, employer linkages, and student outcomes
• Continuous process optimization across admissions, academic operations, and placements

8. Latest News & Updates about Masters’ Union

Stay informed about Masters’ Union's recent developments, announcements, and industry recognition through curated news coverage.

9. Conclusion

Masters’ Union is a practitioner-led business school known for integrating industry expertise with rigorous, technology-forward curricula. Based in Gurugram, it emphasizes experiential learning through real-world projects, mentorship by seasoned professionals, and outcomes-focused pedagogy aligned with evolving business and technology roles.

The institution’s strategic direction prioritizes program and market expansion, platform-enhanced learning, and a continually refreshed course portfolio delivered by industry experts. For students and professionals alike, this translates into job-ready skills, strong employer engagement, and a learner experience that mirrors modern workplace expectations. For candidates exploring careers with Masters’ Union, opportunities span admissions, program management, corporate partnerships, marketing, technology, and campus operations.

Roles offer close collaboration with industry practitioners, cross-functional exposure, and accelerated ownership in a fast-growing academic environment. Applicants who demonstrate a learner-first mindset, data-driven execution, and comfort working at the intersection of business and technology will find a strong fit and meaningful pathways for advancement.

Key Takeaways for Aspiring Masters’ Union Candidates

• Research and Preparation: Thoroughly understand Masters’ Union's business model, recent developments, and strategic initiatives. Stay updated on industry trends and the company's competitive positioning to demonstrate genuine interest and knowledge during interviews.
• Cultural Alignment: Familiarize yourself with Masters’ Union's values, mission, and corporate culture. Prepare examples from your experience that demonstrate alignment with these principles and showcase how you can contribute to the company's objectives.
• Technical Competency: Develop relevant skills and knowledge specific to your target role at Masters’ Union. Understand the technical requirements and industry standards that apply to your area of interest within the organization.
• Industry Awareness: Stay informed about broader industry trends, challenges, and opportunities that affect Masters’ Union's business. This knowledge will help you engage in meaningful discussions about the company's strategic direction and market position.