Prop Times is a fast-growing real estate consultancy established in 2021 with a mission to enrich lives through result-driven real estate strategies. With a growing presence across five cities-Bangalore, Pune, Hyderabad, Chennai, and Dubai-and trusted partnerships with leading developers such as Prestige, Brigade, Godrej, Embassy, LODHA, Total Environment, Salarpuria, and SOBHA, the company delivers end-to-end advisory and sales support across marquee residential projects. This scale and network create a high-velocity environment where client trust, timely information, and consistent follow-through drive outcomes.
This comprehensive guide provides essential insights into the Business Development Associate / Senior Sales Associate at Prop Times, covering required skills, responsibilities, interview questions, and preparation strategies to help aspiring candidates succeed.
1. About the Business Development Associate / Senior Sales Associate Role
As a Business Development Associate / Senior Sales Associate at Prop Times, you will engage qualified leads, conduct discovery over calls or virtual meetings, present project details and value propositions, and arrange site visits aligned with client availability. You will manage end-to-end sales motions-handling inquiries and objections, guiding clients through comparisons, and driving conversions and closures. Robust follow-ups post-visit and proactive query resolution ensure momentum and a seamless client experience.
Positioned at the heart of revenue generation, this role represents Prop Times to clients and partners, cultivating relationships that enable repeat business. Operating from the Bangalore head office and collaborating with internal teams and builder partners, you serve as the primary point of contact, translating client needs into successful bookings. Your performance directly influences topline growth, partner satisfaction, and the firm’s reputation for consultative, professional real estate advisory.
2. Required Skills and Qualifications
Success in this role requires strong communication, disciplined follow-ups, and relationship-building, paired with the drive to meet targets. Educational flexibility welcomes fresh graduates and experienced professionals, while a proactive, market-aware mindset ensures credible client advisory and faster closures.
Educational Qualifications
- Mandatory: Any Graduate or Postgraduate degree.
Key Competencies
- Communication Skills: Strong interpersonal and communication skills.
- Client Relationship Management: Proven ability to manage client relationships effectively and cultivate professional relationships.
- Negotiation: Skillful negotiation abilities to achieve optimal outcomes.
- Right Attitude: Positive and proactive mindset.
- Persistence: Ability to implement a robust follow-up strategy and handle client inquiries and objections.
Technical Skills
- Real Estate Industry Knowledge: Sound understanding of the real estate industry. (Note: The JD states that non-real estate backgrounds and freshers can apply if willing to learn).
- Market & Competitor Awareness: Awareness of market competitors and industry trends.
- Sales Process Execution: Experience in project presentation (via calls/virtual meetings), arranging and conducting project site visits, and leading the process of project conversions and closures.
3. Day-to-Day Responsibilities
Below are typical daily and weekly activities aligned to the role’s client engagement, sales management, and relationship-building focus.
- Client Engagement and Project Presentation: Receive and manage leads by engaging clients through calls or virtual meetings. Present comprehensive project details to potential clients to generate interest.
- Site Visits and Client Showcasing: Arrange and accompany clients on project site visits based on their availability. Showcase project highlights and features during these on-site visits.
- Sales Conversion and Closure: Skillfully handle client inquiries and objections throughout the sales process. Lead the efforts to convert prospects into customers and finalize project closures.
- Post-Visit Follow-Up and Relationship Management: Implement a robust follow-up strategy after project visits to maintain continuous client engagement. Cultivate and maintain professional, long-term relationships with clients and business partners.
4. Key Competencies for Success
Beyond core eligibility, high performers combine consultative selling with disciplined execution. The following competencies elevate outcomes and client experience.
- Consultative Discovery: The ability to uncover true needs, decision drivers, and constraints ensures precise project recommendations and higher trust.
- Structured Follow-through: Timely, value-adding follow-ups keep deals warm, reduce drop-offs post-visit, and accelerate closures.
- Data-backed Persuasion: Using facts on pricing, inventory, timelines, and comparable options strengthens credibility during negotiations.
- Stakeholder Coordination: Smooth alignment with builder partners and internal teams speeds information flow and supports fast decisions.
- Resilience & Drive: A positive, proactive approach helps navigate long cycles, objections, and changing client preferences while meeting targets.
5. Common Interview Questions
This section provides a selection of common interview questions to help candidates prepare effectively for their Business Development Associate / Senior Sales Associate interview at Prop Times.
Provide a crisp summary linking your background to sales, client engagement, and outcomes relevant to real estate consulting.
Connect with the firm’s growth, city presence, and partnerships with top builders; emphasize learning and impact.
Show intrinsic motivation (client impact, growth, recognition) and extrinsic drivers (incentives, milestones).
Use a brief STAR example demonstrating listening, empathy, and tailored communication.
Explain resilience, pipeline hygiene, and learning from feedback to improve conversion.
Show structured cadence, value in each touchpoint, and measurable outcome.
Discuss qualification, time-blocking, urgency/fit scoring, and next steps.
Timely responses, clear information, transparency on pricing/inventory, and proactive guidance.
Highlight calm communication, shared goals, data, and a win–win resolution.
Align with fast-track growth, expanding responsibilities, and mentoring juniors.
Prepare 2–3 STAR stories (rapport, objection handling, closure) and quantify outcomes where possible.
Cover need, budget, location preference, timeframe, decision-makers, and financing readiness.
Use objective criteria: price per sq.ft., location connectivity, amenities, builder reputation, and timelines.
Configurations, carpet area, pricing/payment plan, possession timelines, and unique value propositions.
Confirm needs, shortlist units, align schedules, pre-brief partners, and share a clear visit agenda.
Timely day-0 recap, day-2 clarifications, and scheduled check-ins tied to specific actions.
Reframe around value, inventory scarcity, payment flexibility, and total cost-of-ownership benefits.
Contact rate, qualified leads, visit conversion, proposal ratio, win rate, and cycle time.
Regularly review project updates, pricing movements, and comparable offerings to advise credibly.
Project brochures, price sheets/payment plans, unit availability, and standard booking terms.
Investors: yield, appreciation, exit; End-users: liveability, commute, schools, community amenities.
Anchor answers in objective comparisons and clear client outcomes to demonstrate consultative credibility.
Diagnose blockers, share time-sensitive inventory facts, and propose a clear next step with a deadline.
Be transparent on availability, time-stamp commitments, and offer suitable alternatives proactively.
Re-qualify needs, validate concerns, provide data-backed responses, and realign options.
Improve pre-visit confirmations, share agendas, address travel constraints, and offer alternate slots.
Share relevant updates (pricing, offers, inventory), restate fit, and secure a micro-commitment.
Focus on value differentials: build quality, location, amenities, possession, and total lifecycle costs.
Facilitate a joint call, align on shared priorities, and present options addressing each concern.
Audit funnel, increase outreach, re-engage high-probability leads, and tighten follow-up cadence.
Communicate promptly, explain rationale, offer alternatives, and preserve trust with transparency.
Set expectations, explore permissible options, and escalate only with clear justification.
Frame your answers with clear diagnosis, options, and next steps-show ownership and client centricity.
Quantify your impact: conversion uplift, revenue booked, or cycle-time reduction.
Map your lead handling, presentations, visits, and closures to Prop Times’ workflow.
Outline learning (projects, processes), pipeline build, and early wins.
Explain cadence, task reminders, and how you personalize every touch.
Structure around needs, tailor value points, and pre-handle likely objections.
Show breadth (first-time buyers, investors, NRI) and how you adapted your approach.
Demonstrate coordination with partners and internal stakeholders for faster closure.
Discuss timely updates, clear notes, and consistent status tracking.
Pre-qualify needs, align options, set agenda, and confirm next steps before leaving the site.
Tie your strengths to the company’s growth pace, partner ecosystem, and client-first culture.
Rehearse concise, quantified stories that mirror the role’s lead–present–visit–close cycle.
6. Common Topics and Areas of Focus for Interview Preparation
To excel in your Business Development Associate / Senior Sales Associate role at Prop Times, it’s essential to focus on the following areas. These topics highlight the key responsibilities and expectations, preparing you to discuss your skills and experiences in a way that aligns with Prop Times objectives.
- Lead Qualification Mastery: Be ready to discuss how you probe budget, location, timelines, and decision-makers to tailor recommendations.
- Project Presentation Excellence: Practice concise explanations of configurations, amenities, value propositions, and pricing/payment clarity.
- Site-Visit Planning & Execution: Explain how you set agendas, align stakeholders, and convert visits into decisive next steps.
- Objection Handling & Negotiation: Prepare frameworks and examples for addressing price, location, and comparison-based objections.
- Follow-up Strategy & Pipeline Discipline: Demonstrate structured cadences, personalized messaging, and accurate funnel tracking.
7. Perks and Benefits of Working at Prop Times
Prop Times offers a comprehensive package of benefits to support the well-being, professional growth, and satisfaction of its employees. Here are some of the key perks you can expect
- Trusted Builder Partnerships: Access to projects from leading developers enhances credibility and deal velocity.
- Extensive Industry Exposure: Work across multiple cities and portfolios for accelerated learning.
- On-time Rewards & Incentives: Performance-driven incentives recognize consistent results.
- 6-Month Appraisal Cycle: Frequent performance reviews support fast-track growth.
- Continuous Skill Development: A professional, collaborative environment focused on learning and advancement.
8. Conclusion
The Business Development Associate / Senior Sales Associate role at Prop Times places you at the center of client engagement, project presentation, and conversion. By mastering lead qualification, crisp storytelling, structured follow-ups, and pragmatic negotiation, you’ll create trust and momentum that lead to timely closures.
With strong builder partnerships, industry exposure, incentives, and frequent appraisals, the firm offers a strong platform for rapid career progression. Prepare with quantified success stories and clear frameworks that mirror the lead–present–visit–close cycle, and you will be well-positioned to excel in interviews and on the job.
Tips for Interview Success:
- Anchor to Outcomes: Quantify past impact (conversion rates, closures, cycle-time cuts) in your stories.
- Show Consultative Depth: Demonstrate discovery questions and tailored recommendations for different buyer profiles.
- Own the Follow-up: Describe your cadence, personalization, and how you convert visits into decisions.
- Be Market-Aware: Be prepared to compare projects objectively and explain value beyond price.