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Learning Path in

Sales and Marketing

Follow this learning path to become a certified Business Marketer. Learn the most trending business strategies and revenue increasing techniques of Sales and Marketing

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  • Duration

    80+ Hours

  • Next Batch

    Coming Soon

  • Level

    Beginners & Intermediate

  • Delivery Mode

    Live Online

With Industry Experts From

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About the Sales and Marketing Course Program

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1:1 Personalized Mentoring from Industry Experts

Get personalized career coaching from 700+ Coaches.

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Access to Employment Opportunities

Apply for available industry internships and live projects.

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₹3 - 15 Lakhs CTC range Salary Package

Land your dream job with right salary in the right company.

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80+ Hours of Hybrid Learning

Acquire premium content through live classes and offline bootcamps


Sales and Marketing Course Tools & Skills Covered

Master the right set of skills & tools which will allow you to perfectly execute your Sales and Marketing Course projects.

What Will You Learn During the Course

  • Learn strategy building skills and sales earning techniques
  • Become competent in Negotiation skills and Pricing strategies
  • Acquire skills to work on Building Business proposals, Client presentations and Report building
  • Ace in building and managing Clients and Agencies
  • All in’s and out’s of Sales and Marketing with handson practise.

Job Opportunities

  • Marketing Executive
  • Associate Sales Manager
  • Regional Sales Manager
  • Territory Sales Executive
  • Business Development Manager

Syllabus

Best course content delivered by leading faculty and industry experts in the form of Live Classes, On-Demand Videos, Case Studies, Assignments, and Projects.

Download Syllabus
+ 4 More Lesson

Industry Projects

  • Learn Sales and Marketing Course through real-life industry projects sponsored by top companies across various verticals
  • ✓ Engage in collaborative Sales and Marketing Course projects with student-mentor interaction
  • ✓ Learn faster in-person through guidance from expert mentors
  • ✓ Personalized subjective feedback on your submissions to facilitate quick improvement

Improving Distribution Effectiveness in Marketing Operations

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Through this project you will be trained in understanding the marketing distribution factors and how traditional as well as latest business strategies can help in sales boom. Drafting and implementing strategies of Promotional BootCamps, Pricing Strategies, Distribution Matrix, Competition and Market Analysis, Strategy Building and Strategy Mapping by building Marketing Information Management.

Effect of Promotional tools in Product Marketing

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Through this project you will be given handon practise to understand the impact of the most used tools of sales promotion in retail sector such as: coupons, sample, price discount and buy one get one free on consumer buying behavior from two different aspects, ie, of brand switching and customer loyalty.

Study on Customer Awareness in Service Sector

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This project will train you to create market awareness, know key elements for decision making, analyse and judge the market potential. It will help you identify the satisfaction level of existing customers and know more about customer preferences. Evaluate the various criterion on the basis of which customer selects a particular brand.

Factors influencing Customer Buying Decision

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The factors that influence the consumer buying decision are many and complex. For marketers, an understanding of these factors provides a more complete view into the mind of the customer. Along with strategies, you will learn more about what influences decisions for your particular target segment, product category, brand, and competitive set, you can use these influencing factors to your advantage.

Understanding Marketing Segmentation for FMCG sector

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In this project you will study the different marketing segments adopted by FMCG sector. Understand how the consumer journey evolution has effected the business sales for the the consumable goods and build different lead matrixes to segment your audience. Learn the new age digital tools develop lead mixes and business proposals.

Study of Customer Retention on Business Performance

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In this project you will develop the relationship marketing approach which focuses on customer retention, encouraging increased spending on long-term relationship with customers. Managing different customer reward programs and planning long term plans for business performance.

Potential Recruiters

Opening the doors to the best in the industry:


Stand Out with BI’s Certificate

Complete all the modules successfully to obtain this certificate of recognition and add it to your wall of fame or share with your LinkedIn connections.

✓ BI’s certificates serve as a testament to the knowledge & skills you have gained.

✓ Increase your credibility by adding it to your resume and sharing it with your LinkedIn network. (you need to complete all the modules successfully to obtain this certificate of recognition)

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Meet Your Coaches

Learn from the Best Leaders and Coaches.

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Aditya Sharma

Corporate Business Head, India at OYO
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Shaurya Sharma

Area Sales Manager at Tata Consumer Products
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Richa Chopra

Ad Sales at Disney India
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10,000+ Happy students

Still Not Convinced? Check out what our learners are saying about us.

Our Program
Fees Structure

Starting at 3500/Month

No Cost EMI available*
(Upto 9 months)

Payment Methods
Sales and Marketing Course Course Fee (A+B)
(A) Training(i)

(Live classes, Workshops, 1:1 coaching, Projects, Doubt clearing sessions, Hackathons etc.)

  • 35,000(46% OFF)
  • 65,000
(B) Career Services(i)

(Aptitude and Soft Skills Training, Portfolio building, Resume and Social Profiling, Mock Interview Training, Career Coaching, Job Connects, Premium Referrals)*Excl. Tax

  • ISA (1 year)

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Enroll For Learning Path- Sales and Marketing

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