Kalyani is currently working with Accenture where she works on building models to generate business insights for retail industry client. She mainly focuses on forecasting their E-Commerce sales. Before that, she worked with a Market Research firm where she was a key player in the firm's digital marketing team. She was into analyzing their day-to-day paid leads, social media activities using tools like the Google Analytics Platform. In addition to analyzing them, she was also responsible for curating the data and presenting it in visual forms and reporting insights. She also worked along with the senior management to improve the lead count by formulating strategies to improve the firm's reach. In this process, she has developed analytical and management skills which made her passionate to work and play with data. While not at work, she is interested in solving puzzles, writing, and cooking. If you wish to unwind how data and facts are shaping her daily life, please send an email her way.see morelg...see more