About
With 10 years of Marketing experience in Consumer Good industry, I currently lead the charge in brand strategy for Kenvue's flagship baby care products as the Regional Brand Manager for AMET (Africa, Middle East, Turkey) cluster.
My role encompasses steering the AMET region's brand presence for Johnson's Baby and Aveeno Baby. With a focus on innovation and impactful integrated marketing campaigns, our team has successfully turned around market share and managed a substantial P&L portfolio. Collaboration is at the heart of our approach, working closely with global teams and external partners to ensure our strategies resonate with consumers and drive efficiency
I am currently based in Dubai & hold a Post Graduate Diploma in Management from IIM Bangalore.see more
Experience
Tell us about your professional experience
Education
Where did you complete your basic education from?
Skills
Trade Marketing
Business Development
Accomplishments
Projects
Johnson & Johnson Pvt. Ltd.
Completion Date : Apr 2013
• Developing Marketing Strategy for panty-liners - Built marketing plan in terms of Product Prototyping, Pricing and Promotion through study of Indian market, focusing on Mumbai
• Conducted surveys and analyzed Consumer and Retailer Feedback through questionnaires and store visits
• Awarded Pre Placement Offer based on performance during Summer Internship
Languages
Bengali
English
Hindi
About
With 10 years of Marketing experience in Consumer Good industry, I currently lead the charge in brand strategy for Kenvue's flagship baby care products as the Regional Brand Manager for AMET (Africa, Middle East, Turkey) cluster.
My role encompasses steering the AMET region's brand presence for Johnson's Baby and Aveeno Baby. With a focus on innovation and impactful integrated marketing campaigns, our team has successfully turned around market share and managed a substantial P&L portfolio. Collaboration is at the heart of our approach, working closely with global teams and external partners to ensure our strategies resonate with consumers and drive efficiency
I am currently based in Dubai & hold a Post Graduate Diploma in Management from IIM Bangalore.see more
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