compendium

11 Lessons

D2C & Omnichannel Distribution: Website, Marketplaces & ONDC

11 Lessons

Distribution in India: General Trade, Modern Trade & Quick Commerce

11 Lessons

Channel Design & Channel Management

11 Lessons

Distribution Channels: Direct, Indirect & Hybrid Models

11 Lessons

Marketing vs Sales: How the Two Actually Work Together

10 Lessons

Pricing for the Value-Conscious Indian Consumer

10 Lessons

Case Study: Pricing Masterclass - Jio, Netflix & D2C Brands

10 Lessons

Discounting, Promotions & the Risk of a Price War

10 Lessons

AI & Algorithmic Pricing: Engines, Surge and the Ethics Line

10 Lessons

Modern Models: Subscription, Freemium & Dynamic Pricing

10 Lessons

B2B & SaaS Pricing: Seats, Usage & Value Metrics

10 Lessons

Pricing Strategies: Skimming, Penetration, Premium & Everyday Low Price

10 Lessons

Price Elasticity of Demand - Made Simple

10 Lessons

The Psychology of Pricing & Behavioral Pricing Tactics

10 Lessons

Pricing Fundamentals: Cost, Value & Competition-Based Approaches

10 Lessons

Case Study: How to Explain a Successful Product Launch in India

10 Lessons

Messaging & Value Proposition Design: Build Answers That Sound Customer-Backed, Not Slogan-Driven

10 Lessons

Product Marketing vs Brand Management: Interview-Ready Role Clarity